Current state
To understand the challenge that BC Parks faced we surveyed multiple provincial parks across Vancouver Island, the Lower Mainland, and Interior regions. Our surveys identified sign clutter, a lack of continuity, and widespread disrepair.
Meetings with parks operators and administrative staff noted the existing signage manual was a major hindrance. At 173 pages, it was hard to read, too large to email, and challenging to update. Our review of procurement also uncovered inconsistent vendor practices across six regions.
Flexible design system
Cygnus designed a suite of updated sign types across directional, identification, orientation, interpretive, information, and regulatory. The design system utilizes a simplified layout that allows different sign types to be stacked on a single post without looking cluttered. Flexible mounting supports consistent application on kiosks, posts, and trailheads across varied terrain. A colour-coded system was implemented to distinguish directional information from caution and warning messages. The new signage standard maintains cohesion with existing signage as part of a long-term implementation strategy.
"It has become invaluable for all of our staff."
Cygnus developed an online digital sign catalogue in response to BC Parks' need for a dynamic solution to their province-wide challenge. Over 100 park operators across BC, including seasonal staff, log in securely using Government of BC credentials (BCeID/IDIR) to the SignStandards+ portal to select sign templates, customize messages and pictograms, and export fabrication-ready files. The documentation can be taken to local signage fabricators in each region.
New symbols and sign updates were previously slow to reach park operators, with changes easily lost within a static document. SignStandards+ resolves this by keeping brand assets, pictograms, policies, and sign specifications within a single online catalogue, so updates made by BC Parks administrative staff are available in real time to every operator, eliminating version-control issues across the province.
SignStandards+ also gives operators what they'd been asking for: the ability to create their own signage. Editable templates let regional teams create, edit, and send fabrication-ready sign packages to local sign vendors, from single replacement signs to full park upgrades. This gives operators control over their own signage while supporting local procurement, maintaining brand integrity and clear visitor navigation province-wide.
Sign standards manual
An updated signage standards manual is provided through SignStandards+, providing a complete framework for signage execution, including graphic assets, pictogram usage, and panel specifications. Detailed placement guidelines define clear zones for signage and address both vehicular and pedestrian contexts. The manual serves as a long-term reference that supports consistency while allowing for informed customization. It empowers stakeholders with a reliable guide that balances high-level provincial requirements with the practical needs of local park operations.
