Healthcare

Connecting patients to care

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Hospitals and healthcare environments are places where every journey matters. They are also among the most complex to navigate. Staff move through these spaces with urgency, while patients and visitors arrive from diverse cultural backgrounds, often vulnerable, under stress or unfamiliar with their surroundings. In these settings, effective wayfinding is vital for better outcomes, clinical performance, and public trust.

We design wayfinding systems that improve access, reduce stress, and help deliver better healthcare.

We partner with health authorities, major hospital campuses, and regional medical facilities to co-design and implement systems that support greater healthcare. Our approach aligns strategy, governance, and long-term maintenance to ensure the systems we create continue to perform as facilities grow and services evolve.

As a leader in healthcare wayfinding, we combine experience with compassion, designing systems that ensure everyone has confidence in their care journey.

Our approach

Carefinding®

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Intro to Carefinding®

Carefinding® is an integrated approach to co-design, quality improvement, and governance in healthcare wayfinding.

Healthcare environments evolve constantly. To remain effective, wayfinding systems must do the same. Cygnus has defined a strategic, systems-based approach to healthcare wayfinding called Carefinding® — a framework that embeds wayfinding management into the operational fabric of healthcare organizations. Carefinding® recognizes that helping people arrive, orient, and access care is part of the care itself. It brings together high-level design thinking, governance strategy, and quality improvement processes to create resilient, responsive wayfinding systems.

OUR PARTNERSHIPS

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Testimonials

We have benefited greatly from the collaboration with Cygnus as our industry partner in this work. Recognizing that how people find their way is part of the care we provide rather than something that happens before and after we meet them is now fundamental to our approach.

Michael Suddes

Site Director, Foothills Medical Centre

Our experience with Cygnus Design Group in developing the wayfinding strategy for the New St. Paul’s Hospital has been positive...It has been a pleasure working with the Cygnus team, and we appreciate the creativity and expertise they bring to our project.

Clayton Wong

Project Manager, Design & Project Delivery St. Paul’s Redevelopment Project

Cygnus has designed a thoughtful and sustainable [wayfinding] program... reducing stress on visitors navigating through the facilities, and promoting more positive health care visits, particularly as our sites increase in size and complexity.

Diana Smith

Provincial Manager, Design & Technical Services, Alberta Health Services

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Our national experience

Four decades of experience from new construction of major health centres, expansions to regional hospitals, and wayfinding strategy for existing facilities and health campuses.

ProjectYear
Trillium Health Partners Mississauga Hospital2025
Foothills Medical Centre2025
Ksyen Regional Hospital 2024
Arthur J.E. Child Comprehensive Cancer Centre2023
BC Children’s & BC Women’s Hospital2022
Royal Alexandra Hospital2021
CapitalCare Norwood2021
Grande Prairie Regional Hospital2021
Jim Pattison Children's Hospital2020
Grey Nuns Community Hospital2020
Misericordia Community Hospital2018
Humber River Hospital2013
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Industry Leadership

Connect with us

As one of our Principals overseeing Cygnus' healthcare portfolio, Michelle Parcels brings more than two decades of experience guiding hospitals and health networks through strategic change with collaborative, stakeholder-informed design.